Bank of America - the Power to Make a Difference
Project overview: A human-focused commercial for Bank of America featuring global changemakers and cultural leaders. Shot with intimate portraits, tactile textures, and a documentary feel, the film highlights the lasting impact of ideas, education, advocacy, and collective progress.
In camera projection mapping
Featured talent:
Matt Damon & Gary White — Co-founders, Water.org
Ken Burns — Documentarian and cultural historian
Sal Khan — Founder, Khan Academy
Tory Burch — Designer and founder, Tory Burch Foundation (women’s empowerment)
Marc Morial — President & CEO, National Urban League
David Egan — Disability rights advocate, author, Special Olympics champion
Namakula — Global community leader and grassroots advocate
Shot on Red Monstro , Optimo Zooms